by JCGAdmin | Jun 24, 2008 | Articles
A wise mentor of mine once said that “knowledge replaces fear.” As the years of my career in funeral service has passed from 10 to 20 to 30 to now 40 years, I have witnessed the movement of funeral service going from a fairly simple day to day operation to...
by JCGAdmin | May 6, 2008 | Articles
The marketing thought leaders of today – Seth Godin and David Meerman Scott – both preach that to connect to today’s consumer, we have to turn away from “interruption marketing” and focus on the building of relationships. Relationship...
by JCGAdmin | May 5, 2008 | Articles
We believe the merger and acquisitions market for funeral homes and cemeteries is characterized by good fundamentals at the time of this writing (January 2008), but with an uncertain future. Some currently favorable fundamentals are a wide range of buyers (first-time...
by JCGAdmin | Feb 13, 2008 | Articles
I have never met a funeral director who got in the profession because they were interested in management and accounting. Funeral professionals are there because they want to serve the families that need them. But good management and accounting systems not only pay off...
