Connecting with Female Decision-Makers: Transforming Funeral Home Services

Connecting with Female Decision-Makers: Transforming Funeral Home Services

by | Apr 11, 2025 | Blog, Business Management, Business Opportunity, Business Tips, Customer Experience, Financial Management, JCG Articles, Q&A

In funeral service, where women frequently make end-of-life arrangements and likely influence a significant portion of funeral decisions—similar to how they drive 60% of consumer purchases in other industries—understanding how to effectively connect with female...
Building & Maintaining a Strong Funeral Service Team: Insights from Suzanne Akre

Building & Maintaining a Strong Funeral Service Team: Insights from Suzanne Akre

by | Mar 14, 2025 | Blog, Business Management, Business Opportunity, Business Tips, Customer Experience, Financial Management, JCG Articles, Q&A

In our latest Johnson Consulting Conversations, we spoke with Suzanne Akre, Founder and CEO of Akre & Associates and Akre Legacy Recruiting. With over 30 years of recruiting experience, Suzanne shared valuable insights about recruiting in the funeral service...
From Cold Leads to Hot Leads – Strategies to Boost Your Lead Conversion Rates

From Cold Leads to Hot Leads – Strategies to Boost Your Lead Conversion Rates

by | Jan 23, 2025 | Blog, Business Management, Business Opportunity, Business Tips, Customer Experience, Financial Management, JCG Articles, Q&A

January’s Johnson Consulting Conversation featured the incredibly insightful Jill Lazar, VP of Business Development at Ring Ring Marketing. Jill shared proven strategies for connecting with potential clients, converting cold leads into hot leads, and how funeral...