1-888-250-7747 | info@johnsonconsulting.com

Online Funeral Home Training

Cost for these programs are listed below
Click here to start an account and get started today!

 

Below are the features of the 4 Online Funeral Home Training programs offerings: (Click on the plus sign for the full description)

C.A.R.E. Ring C.A.R.E.munication® (3 Course Value) --- $1,799

care1_v1The Complete C.A.R.E. Ring C.A.R.E.munication® module provides a full and comprehensive experience for the student. Consisting of three sections, each of the modules cover the tools necessary when engaging with the family in person, over the phone and ultimately in the arrangement. You will find this model to be useful whether caring for families who have had a death or making plans in advance.

C.A.R.E.munication®

#1. First Impressions – We only get one chance to make a first impression and there are at least three venues to do so. We will talk about the value of firsts, involving all the senses and how they contribute to client family confidence.

  • Levels of Lookers – The family is often where our concentration lays, however who else is making judgements and forming opinions when the audience gathers? We will unwrap the crowd and see how we can affect and play to the whole house.
  • Always an Experience – “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou – We will anchor the value of feeling regarding our care and the activities that surround a loved one dying.

#2. Effective. Compassionate. Communication – What we transmit is as important as what we receive. The clinical vs. compassionate, product vs. people is part of this discovery module. We will break communication down with the following elements:

  • Words – Each one has a feeling that corresponds.
  • Tone – We will identify what is effective when building relationship and confidence.
  • Body Language – Sometimes we don’t say a word yet a message is loud and clear.

#3. Communicating Value – Making a positive identification is critical in our business. What about the things that identify you as the preferred provider? What are they? How do you tell others to whom it matters?

  • What Differentiates You – Make a positive ID about what features / values set you apart in your market.
  • Getting to, “Listen” – How we construct our value statement will engage the listener or could put them off. Learn a technique that will have them as soon as you begin speaking.

Telephone C.A.R.E.munication®

#1. Telephone Philosophy – Why do people call a funeral home? This seemingly elementary question, often escapes us. Yet, it is the one thing wherein our motivation to excellence must remain.

#2. Universal Protocols – We have a few initial seconds in a phone call to, “have them at hello.”

#3. Telephone Triage – Simply, we have different people for different needs. How do we direct without sounding like an, “operator.”

#4. Telephone Skills – Getting to it. Practical and positive.

  • Death – The callers are near a decision. Let’s keep them.
  • Imminent – Decision is teetering. Compassion at the rescue.
  • Shopper – Crunch time. All skills on-board. Winning the call.

C.A.R.E. Ring Arrangements®

#1. Impressions. Compliance. C.A.R.E.munication®. – In the beginning of arrangements we can establish trust in a greeting and a GPL. From there, an intentional conversation provides us with direction and recommendations necessary in creating a meaningful, one-time experience for every family.

#2. Choices. Events. Memories. – No plan can be made without the assurance families know what options are available. Personalized recommendations enhance the decisions made and the details fleshed out, building value at the table.

#3. Meaningful Selections. C.A.R.E.ful® Closing. – Merchandise is as personal as the events planned; add to their value and your bottom-line in presenting consistently. Follow-through provides the most assurance of moving from serving 100 families, one time, to serving one family, 100 times. Build heritage with effective aftercare.

#4. Complete Care® – Assuring families of your full spectrum of service, reflects the opportunity to make these sensitive and meaningful plans in advance. Compassionately built into each arrangement, learn language to pique the interest of every family.

#5. Lights. Camera. Reaction. – The plans are only as good as the execution. Here is the opportunity to create a last, lasting memory, garner appreciation and build market share, including the unforgettable Event of a Lifetime®. This completes the C.A.R.E. Ring C.A.R.E.munication®.

C.A.R.E. Ring® Arrangements --- $799

care2_v2C.A.R.E. Ring Arrangements®

#1. Impressions. Compliance. C.A.R.E.munication®. – In the beginning of arrangements we can establish trust in a greeting and a GPL. From there, an intentional conversation provides us with direction and recommendations necessary in creating a meaningful, one-time experience for every family.

#2. Choices. Events. Memories. – No plan can be made without the assurance families know what options are available. Personalized recommendations enhance the decisions made and the details fleshed out, building value at the table.

#3. Meaningful Selections. C.A.R.E.ful® Closing. – Merchandise is as personal as the events planned; add to their value and your bottom-line in presenting consistently. Follow-through provides the most assurance of moving from serving 100 families, one time, to serving one family, 100 times. Build heritage with effective aftercare.

#4. Complete Care® – Assuring families of your full spectrum of service, reflects the opportunity to make these sensitive and meaningful plans in advance. Compassionately built into each arrangement, learn language to pique the interest of every family.

#5. Lights. Camera. Reaction. – The plans are only as good as the execution. Here is the opportunity to create a last, lasting memory, garner appreciation and build market share, including the unforgettable Event of a Lifetime®. This completes the C.A.R.E. Ring C.A.R.E.munication®.

Telephone C.A.R.E.munication® --- $599

care3_v3Telephone C.A.R.E.munication®

#1. Telephone Philosophy – Why do people call a funeral home? This seemingly elementary question, often escapes us. Yet, it is the one thing wherein our motivation to excellence must remain.

#2. Universal Protocols – We have a few initial seconds in a phone call to, “have them at hello.”

#3. Telephone Triage – Simply, we have different people for different needs. How do we direct without sounding like an, “operator.”

#4. Telephone Skills – Getting to it. Practical and positive.

  • Death – The callers are near a decision. Let’s keep them.
  • Imminent – Decision is teetering. Compassion at the rescue.
  • Shopper – Crunch time. All skills on-board. Winning the call.

C.A.R.E.munication® --- $599

care4_v4C.A.R.E.munication®

#1. First Impressions – We only get one chance to make a first impression and there are at least three venues to do so. We will talk about the value of firsts, involving all the senses and how they contribute to client family confidence.

  • Levels of Lookers – The family is often where our concentration lays, however who else is making judgements and forming opinions when the audience gathers? We will unwrap the crowd and see how we can affect and play to the whole house.
  • Always an Experience – “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou – We will anchor the value of feeling regarding our care and the activities that surround a loved one dying.

#2. Effective. Compassionate. Communication. – What we transmit is as important as what we receive. The clinical vs. compassionate, product vs. people is part of this discovery module. We will break communication down with the following elements:

  • Words – Each one has a feeling that corresponds.
  • Tone – We will identify what is effective when building relationship and confidence.
  • Body Language – Sometimes we don’t say a word yet a message is loud and clear.

#3. Communicating Value – Making a positive identification is critical in our business. What about the things that identify you as the preferred provider? What are they? How do you tell others to whom it matters?

  • What Differentiates You – Make a positive ID about what features / values set you apart in your market.
  • Getting to, “Listen” – How we construct our value statement will engage the listener or could put them off. Learn a technique that will have them as soon as you begin speaking.