From the Chairman’s desk:

Welcome back! It’s a new year and the operative word certainly is “new”. New in the sense that our economy and the state of the nation are definitely in “new” and unchartered waters. We are a strong and resilient nation and I am confident we will pull out of our current economic situation as we have in the past.

So you may ask…What is Johnson Consulting Group doing in these challenging times?

We have been very busy and making great strives in several areas. Let me list some of our recent and current initiatives:

  • We moved to new facilities to accommodate our growth and to better serve our clients as we expand our service offerings. We want you to be the first to read our announcement and see pictures of our new Headquarters.
  • Reviewed all of our current processes and have streamlined them by taking out things that add little to no value, but have a cost associated. This has allowed us to offer some of our services at an even better value than before to our potential clients.
  • Formed a strategic alliance with a very competent and qualified tax service company to provide those valuable services to our accounting customers.
  • Initiated a loan procurement program to help our clients find the best and most alternatives for their financing needs.
  • We have brought on several new clients in all areas of our business and our clients have given us rave reviews which we are grateful and appreciative.
  • The most important corporate initiative that we undertake each day is coming to work with a positive approach in everything we do and reminding ourselves what we said we will do for our clients in our Mission Statement.

In this issue we will feature an article that was written by one of our seasoned and successful associates, Brooks Cowles. We encourage you to read it and if you have questions or need more information, by all means, pick up the phone or send us an email.

As winter turns to spring, the flowers begin to bloom and the birds are once again making the sounds of a new season, I am confident that our economy will have that same experience. Hope you enjoy this issue and the best to you until next time.


Tom Johnson

Johnson Consulting Group dedicates new offices to their clients’ success …


We strive to provide our clients the highest degree of quality products and services so that we are the most highly regarded firm in our profession. Our objective is to provide creative, innovative, state of the art services that deliver to our valued clients the tools and methodology to achieve optimum levels of client family satisfaction and productivity. Through innovation, dedication, integrity and teamwork, our ultimate goal is to be your Total Solutions Company.

Johnson Consulting Group, a Total Solutions Company and Market Leader, Is proud to announce the opening of their offices in Scottsdale, Arizona. Record organic and acquisitive growth over the past two years has necessitated the move to support their growth, expanded product offerings, and market potential and demand.

Tom Johnson, Chairman, commented: “We believe in reinvesting in our businesses with state of the art technology, innovative business solutions and modern facilitates. Our most important and valued asset is what walks through our front doors everyday.

They are our valued associates and our clients. Our team has empathy for our client’s needs, are highly educated, experienced, and several are licensed funeral directors that have the practical experience.”

Jake Johnson, President, commented: “We are privileged to serve all size businesses in the funeral and cemetery industry. Our goal is to listen first to our client’s needs and then respond with solutions that are crafted and customized to meet and exceed their expectations. We also pride ourselves and are deeply committed to offering all of our services at very competitive prices.”

The Johnson Consulting Group would like to extend a personal and open invitation to visit us if your plans call for you to be in our area.

Should I Sell My Funeral Home in the Current Economy: Brooks Cowles

As brokers and valuation experts, we are hearing this question a lot. As always, the first consideration is whether your heart is still in your business, and whether you see yourself continuing to enjoy your work for the next five years, at least. If you cannot answer that question affirmatively, you need to consider whether now is the time to sell (or buy).

There are four major factors affecting succession planning right now, all of which are awash with generally bad news: Taxes, the U.S. economy, the credit markets, and the stock market. For funeral homes, however, there are unique opportunities among this dismal news, especially for those active in either buying or selling:

1. Taxes, 2. Economy, 3. Credit Markets, 4. Stock Market

To read the rest of the article, visit:

The Johnson Consulting Funeral Industry Stimulus Package

In light of the current economic landscape, we want to give you five resources that you can use to give you a bit of a boost! Let me introduce to you our . . .


This is a collection of some of our Best Tools and Advice from our areas of expertise in the funeral industry:

  1. Funeral Industry Specific Chart of Accounts
  2. Family Satisfaction Survey
  3. Best Practices for Funeral Home Payment Policies – Interview
  4. Funeral Home Financing – Video
  5. Case Study: Funeral Home Gets Financing Against the Odds – Interview

If you think that these resources would be helpful to other funeral professionals, please forward this link to them.

Exceeding Your Expectations:

Hi Todd,

Just wanted to express to you the positive impressions you left with our staff and how they are complimenting one another on jobs well done. We never experienced interoffice compliments like this before.

Just last night upon my return to Beverly all three of the newest staff, Francine, Virginia and Coreen and Brandy who’s been here about 6 months voiced their excitement of your presence, delivery of the presentation and how they were overall captivated by your knowledge. At this morning’s staff meeting and reemphasized that everybody in the room put themselves in the position of the grieving family’s pain and to keep their professionalism in the care center where we are always on the phone because the phone is the critical lifeline of our business.

Thanks to you and the entire Johnson staff, I have so much to work with and realistically implement on a daily basis. Thanks again and your friendship is truly valued.


Anthony P. Guerra, Guerra & Gutierrez Mortuary, Los Angeles, CA

Until Next Time:

Improving Funeral Home Management Online Seminar – April 2009

In early April, our Management Services Team will be presenting an online seminar about Funeral Home Management including:

  • Performance Analysis
  • Training
  • Customer Surveys
  • Having the right people doing the right things
  • Employee Surveys
  • Management Improvement programs
  • Increasing Profit

More details to follow – check your Inbox in the next few weeks.

Join the Evolution (& Johnson Consulting) at the ICCFA Convention

April 20-23, 2009 at Mandalay Bay, Las Vegas, please stop by our booth, 105 during the Exposition.

Start planning for the future in just 3 minutes