From the Chairman’s desk:
Tom JohnsonWelcome! The month of May has come and gone and we are back with our June issue of Management Insights. We sincerely appreciate all the favorable feedback and comments we received from several of our subscribers last month. We feel our launch accomplished our goal of providing valuable and useful information. That’s the course we have chosen.

Now on to this month’s issue… Our economy continues to struggle and it would appear we are going to be challenged for quite sometime. But it is in these times when we are forced to take a harder look at our operations and evaluate what we are doing and how we can possibly do it better and more efficiently. That is the good news of a challenging economy. It compels us to question what we do and what value it has to our clients and families. Is there a better way?

The many calls on this subject that come in to us are fairly common: “I know I have to make some changes, but I don’t know where to start or how to go about it.” At Johnson Consulting, we have developed over the years a very thorough and productive tool to help our clients in this area. Our Performance Analysis process identifies the areas of your total operation that need attention and by applying proven techniques can produce amazing results in a very short period of time.

Clients ask us how we differ from our competition. Our answer is simple and straight forward:We fix what is wrong and keep in place what is working well. Our staff is comprised of funeral directors who have been there and done that … Believe me, that is a huge difference.

Call us if we can help…


Tom Johnson

Best Practices: Management ServicesGreg HilgendorfAt Johnson Consulting there is no Gray Matter … we leave no Stone unturned… We use an exhaustive pre-site and on site analysis to accurately analyze and measure the client’s current performance and to thoroughly understand their business. Clients receive a Performance Analysis that includes a Customer Service Assessment, Workflow Analysis, Competitive Market Share Assessment, and Financial Analysis. We spend time getting to know the staff and we learn from their insights and experience.

Our philosophy is simple: We fix what is broken, not what is working. We use a bottom up approach where we engage the staff – get their input and build their confidence and trust. Other companies employ top down approaches which results in less staff involvement and a low buy in. This usually results in short term solutions that are not sustainable.

Read the entire description of our Management Services Program here …>>

Solutions to Common Problems: Knowledge Replaces FearTodd Van BeckIn this issue of the newsletter is an article by Todd Van Beck on exploring the idea that “Knowledge Replaces Fear.” Van Beck discusses the theme of how operating a funeral home in such complicated time can create a sense of fear concerning the future.

Van Beck laments the fact that the graduate school of funeral service management does not yet exit, and he relays an interesting story concerning a confrontation he witnessed between a government regulator and a courageous funeral director at a large funeral directors convention.

The article ends with identifying Johnson Consulting as being an advocate of funeral service management which is made up of no funeral service “outsiders.” If you have ever gone to work and sat down at the desk and thought “What now?” this article is something to read.

Read the entire article here – – >>

Exceeding Your Expectations:In a time of unprecedented change and challenges for our profession, the Johnson Consulting Group has been invaluable in helping us clearly identify problems and concerns and have helped us develop a clear vision and plan for our future success.

With the ability to draw on the diverse backgrounds of all the Johnson Consulting Group, they are able to address all of our challenges and growing needs.

The advice of the group has been invaluable in providing concrete ideas, new processes and methods of improving and growing our business that propel us strongly into the future. It is our pleasure and privilege to have them as part of our organization.

– Carlos Guerra, of Los Angeles, California

Johnson Consulting was a bright spot in the acquisition process of my funeral home. I was new to the process. JCG took a personal interest in me and my funeral home. Every question was answered and every document was supplied me before I made my bid all in a two week span. They made a hectic time into a somewhat pleasant experience which I am very grateful. The bank was pleased at the information that was provided in a timely fashion. I would recommend that anyone interested in buying or selling use Johnson Consulting for the transaction if nothing else but for the expertise in their field.

– Robert H. Bell of Springfield, Tennessee

Until Next Time:
We hope you found this edition to be interesting and informative. Any suggestions for future issues are always welcome.Glenn Gould, CEO of MKJ Marketing, will share his many years of experience and expertise in marketing in our next issue “Making Better Decisions is a Matter of Having Better Information.”

We leave you with these words of wisdom from two proven business leaders. They apply to all of us that have the desire and objective to maximizing our productivity and achieving superior results:

“The most serious mistakes are not being made as a result of wrong answers. The truly dangerous thing is asking the wrong question.” – Peter Drucker

“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion. We know where most of the creativity, the innovation, the stuff that drives productivity lies – in the minds of those closest to the work.” – Jack Welch

At the Johnson Group we ask the right questions and involve the entire staff …


Jake & Tom Johnson