Building Relationships Online

The marketing thought leaders of today – Seth Godin and David Meerman Scott – both preach that to connect to today’s consumer, we have to turn away from “interruption marketing” and focus on the building of relationships. Relationship...

Value Drivers for Today’s (and Tomorrow’s) Market

We believe the merger and acquisitions market for funeral homes and cemeteries is characterized by good fundamentals at the time of this writing (January 2008), but with an uncertain future. Some currently favorable fundamentals are a wide range of buyers (first-time...